The Allure of Celebrity Anti-Aging Product Endorsers
Celebrities are everywhere these days. Supermarket checkout aisles are lined with celeb gossip magazines, and every time you turn on your television or go to the movies, there they are. Celebrities are recognizable and familiar, which is why they are used to endorse many things. One of the latest trends are celebrity anti-aging product endorsers. More than just endorsers, many of these famous faces actually use the products which they promote.
Courtney Cox is one such example. The 43 year old actress certainly doesn't look her age, thanks to the Kinerase skin care products she uses and promotes. Kinerase works on a cellular level like other products such as Retin-A, but doesn't have the unpleasant side effects like irritation or sensitivity to sunlight. Courtney claims her favorite product in the line is Cream Kinerase, as it is simple, effective and dermatologist recommended.
Supermodel Cindy Crawford is another example of a gorgeous celebrity who endorses her own skin care line. Called Meaningful Beauty, this line contains everything you'll need for gorgeous skin. Substantially less expensive than Kinerase, Meaningful Beauty is accessible to every woman. To create this line, Cindy paired up with renowned expert Dr. Jean-Louis Sebagh.
Then there's the Victoria Principal skin care line. The actress endorses her very own line of cosmetics and skin care called Principal Secret which she claims helps her retain her youthful appearance. Not just for anti-aging, Principal Secret offers something for all skin types and is appropriate for both men and women. This skin care line is sold on television infomercials and has achieved great success.
The celebrity skin care bandwagon doesn't stop there. Kim Basinger has just signed on to be the face of Lancaster skin care, a product line that is sold everywhere except the U.S. and is made by beauty giant Coty. And that's not all! New celebrity anti-aging product endorsers are popping up every day, hawking products they claim will make us as young and beautiful as they are. Then there's the legendary Sophia Loren. This gorgeous 73-year old still looks fabulous, but doesn't owe her gorgeous skin to any expensive products she promotes. On the contrary, the legendary Loren is happy to share her secret for younger skin -- olive oil! She might be onto something, as this oil is being added to skin and hair care products from a variety of swanky manufacturers.
Copyright 2007 Janice J. Sterling - All Rights Reserved
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